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Privacy-Policy


Privacy Policy

Effective date: October 22, 2025

Poetry Tack & Ag ("Poetry Tack & Ag," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit tackandag.com (the "Site"), make a purchase, create an account, or interact with our email and text (SMS/MMS) communications.

By using the Site or opting in to our communications, you agree to this Privacy Policy. If you do not agree, please do not use the Site.

1) Information We Collect

We collect information in the following categories:

A. Identifiers & Contact Information

Name, billing/shipping addresses, email address, phone number, account username, order numbers.

B. Commercial & Transactional Information

Products viewed or purchased, cart activity, order history, returns, preferences.

C. Internet/Network Activity

Device and browser type, IP address, pages viewed, referring/exit pages, time stamps, cookies, pixels, and similar technologies.

D. Payment Information

Payment method details processed by our payment processors (we do not store full card numbers).

E. Geolocation (Approximate)

Derived from IP address or shipping details.

F. User-Generated Content

Product reviews, survey responses, messages you send us.

G. Inferences

Segment and interest data derived from the above (e.g., likely interests, preferences).

H. Text Message (SMS/MMS) Program Data

Your mobile number, opt-in/opt-out status, message logs (time/date, delivery), and engagement (e.g., clicks).

We collect this information directly from you, automatically via cookies and similar technologies, and from service providers (e.g., payment processors, analytics providers, shipping carriers, and marketing platforms).

2) How We Use Information

We use information to:

  • Process, fulfill, and deliver orders; provide invoices and order updates.
  • Operate and improve the Site; personalize content and product recommendations.
  • Provide customer service and respond to inquiries.
  • Send transactional emails and texts (e.g., order/shipping updates, account alerts).
  • Send promotional emails and texts (with your consent where required) about products, offers, and events.
  • Prevent fraud and secure the Site; detect, investigate, and address security incidents.
  • Perform analytics and measure performance; debug and improve functionality.
  • Comply with law, legal process, and enforce our Terms.

3) SMS/MMS Text Message Program

Opting In. When you provide your mobile number and consent to receive texts from Poetry Tack & Ag, you authorize us to send marketing and/or transactional text messages to that number. Consent is not a condition of purchase.

Message Frequency. Message frequency varies (e.g., cart reminders, order updates, promotions, new product alerts).

How to Opt Out. You can opt out at any time by replying STOP to any message. You may also contact us using the methods in Section 13. After you send STOP, we may send a single confirmation text.

Help. For help, reply HELP or contact us using Section 13.

Costs & Carriers. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages.

Your Responsibilities. You represent that you are the owner or authorized user of the mobile number provided and will notify us if you change or deactivate your number.

Data Use. We use your mobile number and related program data to manage your opt-in status, deliver messages, and measure engagement, consistent with this Policy.

4) Email Marketing & CAN‑SPAM

We may send you promotional emails if you opt in or where permitted by law. You can unsubscribe at any time by clicking the unsubscribe link in any marketing email. We may continue to send transactional emails related to your orders or account.

5) Cookies, Analytics, and Advertising

We and our service providers use cookies, pixels, SDKs, and similar technologies to operate the Site, remember your preferences, analyze traffic, and measure and deliver ads. You can control cookies through your browser settings and, where available, our cookie banner/preferences center. Disabling cookies may affect Site functionality.

We may use analytics services (e.g., Google Analytics) and advertising partners (e.g., for retargeting). These partners may collect or receive information about your activity on our Site to provide measurement services and targeted ads based on your interests. You can learn about Google’s practices at https://policies.google.com/technologies/partner-sites and opt out via https://tools.google.com/dlpage/gaoptout and industry opt‑out pages such as https://www.aboutads.info/choices/ or https://www.youronlinechoices.eu/.

6) How We Share Information

We may share information with:

  • Service Providers/Processors who perform services for us (e.g., hosting, payment processing, shipping, communications, analytics, fraud prevention). They are contractually required to use the information only to provide services to us.
  • Advertising & Marketing Partners (subject to your choices) to help deliver and measure ads. 
  • Legal & Safety when required by law, legal process, or to protect our rights, customers, or the public.

We do not sell your personal information for money. We may “share” personal information for cross‑context behavioral advertising as defined by some state laws; see Section 9 for your choices.

7) Retention

We retain information for as long as necessary to fulfill the purposes outlined in this Policy, including to comply with legal obligations, resolve disputes, and enforce agreements. Criteria include account status, transaction history, and legal requirements.

8) Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is 100% secure; we cannot guarantee absolute security.

9) Your Privacy Choices & Rights

Email: Unsubscribe via the link in marketing emails.

Text (SMS/MMS): Reply STOP to opt out. Reply HELP for help.

Cookies/Ads: Use browser settings and the opt‑out links in Section 5. Some choices may be browser‑ or device‑specific.

State Privacy Rights (U.S.). Depending on your state (e.g., CA, CO, CT, UT, VA), you may have the right to access, correct, or delete personal information; to opt out of sale or “sharing” (for cross‑context behavioral advertising); and to limit use/disclosure of sensitive personal information. To exercise rights, see Section 13.

California (CCPA/CPRA) Disclosures. In the past 12 months we collected the categories in Section 1 for the purposes in Section 2 and shared them as described in Section 6. We may “share” identifiers, internet activity, and inferences with advertising partners for cross‑context behavioral advertising. You can opt out of such sharing via our Do Not Sell or Share My Personal Information link (where provided) or by contacting us (Section 13). We do not knowingly sell or share personal information of consumers under 16.

Verification & Appeals. We may verify your request and, where applicable, offer an appeals process consistent with state law. Authorized agents may submit requests with proof of authority and verification.


10) How to Contact Us & Exercise Rights

  • Email: privacy@tackandag.com
  • Mail: Poetry Tack & Ag, 19012 FM 986, Poetry, TX 75160
  • Subject line: “Privacy Request” (for rights requests)

To exercise privacy rights, please provide enough information to verify your identity (e.g., name, email/phone used with us, and request details). We will not discriminate against you for exercising your rights.

11) Changes to This Policy

We may update this Policy from time to time. The “Effective date” above shows when it was last revised. Material changes will be posted on the Site and, where required, we will notify you and obtain consent.

12) Additional Disclosures for Incentives (If Offered)

If we provide a financial incentive (e.g., coupon, discount, or loyalty program) in exchange for personal information (such as email or mobile number), we will describe the material terms at the time of signup, including how to opt in, how to withdraw, and a good‑faith estimate of the value of your data and the method used to calculate that value. Participation is optional and you may withdraw at any time (e.g., by unsubscribing or replying STOP).

SMS/MMS Terms Summary (Quick Reference)

  • By opting in, you consent to receive marketing and/or transactional texts from Poetry Tack & Ag at the mobile number provided.
  • Message frequency varies. Msg & data rates may apply.
  • Reply STOP to cancel; HELP for help.
  • Consent is not a condition of purchase.
  • Carriers are not liable for delayed or undelivered messages.

If you have questions about this Policy or our practices, please contact us at privacy@tackandag.com.